Project Questionnaire

01

You & your business

Start with the basics and describe the business the same way you would to a real customer.

Your name *

Business / organization name *

Email *

Phone

Business location

Where do you serve customers?

What does your business do?

What products or services do you offer?

Which products or services are most important?

What makes your business different from competitors?

How long have you been in business?

Is there anything customers often misunderstand about your business?

Current website

Facebook

Instagram

LinkedIn / other profile

02

Goals & customers

What should the website accomplish, and who should it work hardest for?

What is the MOST important thing you want a visitor to do?

Any other actions you want visitors to take?

Six months after launch, what would make you say the website is working?

Who is your ideal customer?

What questions do customers ask you most often?

03

Current site & content

If you already have a site or business materials, tell me what is worth keeping and what is not.

What do you like about your current website?

What do you dislike about it?

Anything from the current site that MUST stay?

Anything you definitely want removed?

Do you know who currently hosts or manages the website?

Where was the website address/domain purchased?

Do you have access to those accounts?

How much written website content do you already have?

What should happen with the writing?

Any words, phrases, claims, or terminology that MUST be used correctly?

Anything you never want said about the business?

04

Pages & features

Choose anything that sounds useful. You are not expected to know the final website structure.

Any specific pages or information not listed above?

Any other function or feature you have in mind?

05

Brand & design

There is no “right” design answer. The goal is to understand what feels like your business.

Colors you want used

Colors you do NOT want

Do you already have a logo?

Any established branding that must be followed?

Websites you like

What specifically do you like about them?

Any websites or styles you really do NOT like?

What do you dislike about them?

06

Helping people find you

No SEO knowledge required. Just think about how a customer who does not know your business name might look for what you offer.

If someone searched Google for what you do, what might you hope they type?

What cities, counties, states, or areas are most important?

Who are your main competitors?

Are there competitors that seem to show up everywhere on Google?

07

Technical & project details

Skip anything you do not know. These answers just help me understand what already exists and what might need connected.

Does the website need to connect to any existing software or system?

Do you already own the website address you want?

Domain / website address

Do you have professional business email?

Would you like help setting up business email?

Would you like Mason to handle the domain and technical setup?

Is this a new site or redesign?

Which project level sounds closest?

Specific launch date or deadline?

Why is that date important?

Launch everything at once or in phases?

08

After launch & final direction

Finish with how you want the site cared for and the things I absolutely should—or should not—forget.

Website Care

Want the website handled after launch?

Website Care is $49/month for hosting, SSL, monitoring, backups, routine maintenance, deployment support, and about 30 minutes of minor content updates per billing month. Business includes the first 4 months; Expanded includes the first 6 months. Paid continuation starts only if you choose it.

See Website Care details ↗

After launch, how would you prefer the site to be maintained?

How often do you expect information to change?

How do you feel about the $49/month Website Care option?

If I remember only ONE thing about this project, what should it be?

What absolutely MUST be included?

What absolutely should NOT be included?

Anything else I should understand about your business, customers, or project?

Is there anything you expected me to ask that I did not?

You can leave blanks.Unanswered questions are automatically left out of the project brief I receive, so your submission stays clean and useful.

Tell me what you
want to build.

There are no trick questions.

You & your business

Goals & customers

Current site & content

Pages & features

Brand & design

Helping people find you

Technical & project details

After launch & final direction

Want the website handled after launch?

You do not have to fill this out first.

Tell me what youwant to build.

There are no trick questions.

You & your business

Goals & customers

Current site & content

Pages & features

Brand & design

Helping people find you

Technical & project details

After launch & final direction

Want the website handled after launch?

You do not have to fill this out first.

Tell me what you
want to build.